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All work

Scoon

The platform for photographers, videographers and creators searching for the best locations. Community-driven, curated spots — creators earn from their contributions. Built with Itanic & Kyri Agency.

IonicUI/UXCreator Platform
Scoon — 1Scoon — 2Scoon — 3Scoon — 4

At a glance

Role
Product concept, UI and UX
Partners
ITanic GmbH, Kyri Agency
Period
2025 to now
Status
In development

My role

Product concept and user flows

The problem

Good shooting locations circulate privately. Someone finds a spot, photographs it, and the knowledge stays in a group chat. Newcomers either walk past those places without knowing, or shoot the same ten locations everyone already knows. Existing platforms show finished photographs. Almost none of them answer the question a photographer actually has, which is where to stand and at what time of day.

How it works

  • The hard design problem is not the map, it is the incentive. A platform like this is worthless until it holds locations, and the people who have them gain nothing by giving them away.
  • So contributors are compensated for the places they bring in. Adding a location is not an act of altruism, it earns. Getting that balance right, enough to motivate but not enough to attract low-quality entries chasing a payout, drove more product decisions than any interface question did.
  • I decide what the app is for before deciding what it looks like, then work out the screens, the states between them, and what a first-time user sees while the map is still empty.

Stack

Product concept, UI and UX design, Figma. Engineering is handled by ITanic.

What I take from it

The interface was the easy half. Everything that decides whether Scoon works at all is a product decision rather than a visual one: what earns a payout, who gets to see an unverified spot, and what a first-time user is shown while there is nothing on the map yet.

Outcome

In development with ITanic GmbH and Kyri Agency.